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Author Topic: location vses tld  (Read 2849 times)
dee
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« on: April 06, 2012, 04:42:44 PM »

Interesting question came up tonight which i thought id ask the more experienced people here. How does domain extension and server location affect the ranking of a site. Say for instance you have a site in the uk , is the com gonna get penalised compared to the co.uk tld ? And say if you have a site thats USA focused , but host the site on a server in nutsackstahn because its cheap are you shooting yourself in the foot?

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perkiset
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« Reply #1 on: April 06, 2012, 05:49:58 PM »

Good odds.

I've not hosted in nutsackistan ( ROFLMAO ROFLMAO ROFLMAO nice one ) but I'd fear that it's exactly as you say. If I were Googs, I'd give that an instant eyebrow raise, and certainly question the validity of local search. Hosting here is cheap enough. If you choose to host outside the country it's a pretty big flag that you're REALLY cheap, and probably have little to offer.

Kind of like the old notion that if you grabbed domains for more than 1 year, Googs assumed that you were serious - i.e.., buy a domain for 99 years, you're unlikely to want to screw it up ergo, you're probably not spammy.

All that said I have no proof, caveat forumter.
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dee
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« Reply #2 on: April 06, 2012, 06:21:06 PM »

wow...okay.Thats another one ! Reg a domain for 99 years or 1 year. Id never even thought about that. Interesting. Is that weight giving proven by anyone ? Need Help so much to learn....

Okay...so to take that further and say wonder about countries in say europe where a host in a different country could be 10 miles down the road.I dont get how goog can rate that lower ? I live in Europe and host most of my stuff on US servers ? Am I getting bent over on european specific sites ? I also have stuff on nutsackistahn servers though....... maybe ill move it ! 







« Last Edit: April 06, 2012, 06:22:54 PM by dee » Logged
Bompa
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« Reply #3 on: April 07, 2012, 02:23:23 AM »

Interesting question came up tonight which i thought id ask the more experienced people here. How does domain extension and server location affect the ranking of a site. Say for instance you have a site in the uk , is the com gonna get penalised compared to the co.uk tld ? And say if you have a site thats USA focused , but host the site on a server in nutsackstahn because its cheap are you shooting yourself in the foot?

"you shouldn’t register a TLD in the mistaken belief that you’ll get some sort of boost in search engine rankings."
- Matt Cutts

http://domainate.wordpress.com/2012/03/15/matt-cutts-confirms-new-tlds-will-not-get-seo-preference/


Regarding server location, most quality hosting servers, maybe 70-80% are in US.

Before we get too caught up in all this nitty-gritty, we should remember that Google's
objective is to return relevent results. Server location and tld do not give any
indication of the relevance of a page to a query.  AND that even includes the new
tld's.  Having a .xxx domain does not indicate that my page is more adult or
even adult at all.

imo,
Bompa




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dee
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« Reply #4 on: April 07, 2012, 02:54:32 AM »

Quote
Before we get too caught up in all this nitty-gritty, we should remember that Google's
objective is to return relevent results. Server location and tld do not give any
indication of the relevance of a page to a query.  AND that even includes the new
tld's.  Having a .xxx domain does not indicate that my page is more adult or
even adult at all.

See that makes sense to me, thanks Bompa. I would have thought site content was more important. I wonder though if a co.uk address in the UK is weighted more than a .com for instance because its obviously relevant to a uk searcher. I guess in the US you dont have a local search equivalent because  google dot com is the baseline.

On the server front.... say you end up on a shared server and hosted on the server along with your perfectly nice childrens toy shop are other peoples niche knitting porn sites or whatever, do you suffer as a result ?
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perkiset
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« Reply #5 on: April 07, 2012, 12:10:20 PM »

But I think the question is a bit more subtle, Bomps.

Clearly, registering an xxx is not going to improve your rankings in the adult community - any more than registering a biz or info would. And I really doubt that registering a .us and hosting it in the US will affect you either way. But registering a .us and hosting it in eastern Europe or worse, Nutsackistan, may cast a shadow on the domain, particularly if other factors come into play. Note I say "may" because at any given moment the algo shifts around and who knows what is significant today.

Personally I wouldn't do it, but YMMV. Unless I was just blasting through domains with pure spam and could give a damn, in which case it's just cheap cheap cheap. If I mad working on anything that needs some kind of staying power, the difference in hosting price is small compared to the desired result.
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